gotTOgo

Project Overview

As part of a class project, gotTOgo is meant to act to
improve
the citizenship experience of the people of Toronto.
With the growing problem of finding public bathrooms, gotTOgo
aims to streamline the quest for public restrooms in the city,
offering citizens and visitors a convenient solution to locate
nearby facilities swiftly.

What is gotTOgo?

Nina Bouseh
Iqra Malek
Ummen Naseer
Russell Lau

Team

Figma
Miro
Google Forms

Tools

My Role

Sprint lead for design development and prototyping
Evaluated research insights and developed features
Lead development of UI and high fidelity design.

4 months
Sept 2023 - Dec 2023

Time

Finding a bathroom in Toronto

The average Toronto-nian has to resort to using restrooms in restaurants and malls, where you may have to be a customer to gain access. Disabled people, homeless people, pregnant women, children and elderly people are all disproportionately affected by the lack of publicly available toilets.

Background research proved that “residents have to rely on a patchwork of restrooms – some locked, some poorly maintained, some with erratic hours – prompting accusations that the city is failing to create accessible spaces for all” (The Guardian, 2020).


To truly understand the underlying pain of the public, we gathered 36 survey responses through Google Forms and conducted 10 interviews with people who live or work in or regularly commute to Toronto.

We gathered the following insights:

The Problem

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How we got to the solution: Understanding citizens' needs

34/36 survey respondents expressed high levels of frustration when trying to find a public bathroom in Toronto
80% survey respondents expressed that they had either been in an unsafe situation when using a bathroom or were concerned about their safety
29/36 survey respondents admitted they refrained from using a public bathroom due to concerns with accessibility and cleanliness
"I dont know when the situation in Toronto got this bad. Public bathrooms are practically unusable."

-Interviewee 1

"I thought finding a bathroom in a big city like Toronto would be easy, but it's been a real challenge. I end up buying a coffee just to use the restroom."

-Interviewee 2

"I love the parks in Toronto, but many of the restrooms are closed during the off-season, which makes it hard to enjoy a long walk."
-Interviewee 3

People had varying expectations and preferences when looking for a bathroom

Most people use their phones to locate a clean bathroom - like ones in universities or restaurants

Most participants had negative emotions when looking for a bathroom including feeling panicked, fearful, annoyed and unsafe.

Key Findings

Design Challenge

Iteration 1

Iteration 2

How can we help the citizens of Toronto locate updated, reliable information about bathrooms around them to ensure that it meet their accessibility and cleanliness needs.

Understanding our target users' needs, we were able to brainstorm some ideas to develop a solution.

Each of these initial ideas were then ranked based on feasibility and impact. The ideas that scored the highest in both categories were:

Participants were given 4 tasks to complete on the first iteration of the design. Based on users feedback, changes and improvements were made to create the second mid fidelity prototype

Using feedback and our users’ experiences from testing, we drafted a second iteration of mid-fidelity wireframes.
My team and I wanted to keep the users first with these wireframes, keeping in mind pre-established industry standards.
We prototyped these wireframes and continued testing:

Combining the two solutions, we created the low fidelity first iteration of gotTOgo:

a way for people to leave reviews and ratings based on their experiences

the ability to monitor wait times and live updates of bathrooms in real-time

User Needs

Possible Solutions

locate a suitable bathroom near them so they can access it quickly


assess bathroom cleanliness so that the can guarantee its hygiene before getting there


check the amenities available so they can ensure their comfort


find out expected wait times so that can explore other alternatives beforehand

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Bathroom Pass: Skip the line

Bathroom Map

Needle Disposal Boxes

Rating System

Live updates on
cleanliness and
wait times

Rating System

Live Status

Browse by map

Browse by list

Bathroom information
w/ amenities and
accesibility standards

Bathroom review

With our mid-fidelity wireframes fully prototyped, we conducted usability testing on 10 participants.
We asked the participants to complete major tasks which included:


Accessible Design

Strategic Approach

Process

Findings

Think Aloud Evaluation (T.A.E): allowed the understand
users’ subconscious thoughts

New Ideas

What needs work

Semi-Structured Interview: Allowed us to ask probing
questions to understand users’ decisions

Increase use of iconography

Adjust button sizes for better usability

Finding history should be easier



Accessible design is crucial for ensuring that everyone,
regardless of ability, can use and benefit from our product.
By incorporating universal design principles, we must
address diverse accessibility needs, creating a simple yet
efficient user experience.


Strategic planning and setting timed individual goals were essential for collaboration. Employing a strategic approach in research allowed us to effectively manage parallel design stages, ensuring that we achieved our goals efficiently.
This approach not only streamlined the process but also enhanced our understanding and execution of complex design tasks.

Increase map overlays and settings
to help with accessibility

Add a compass to ease use of direction


Methods

Find and navigate to a nearby bathroom


Leave a review for a bathroom nearby



Add a specific bathroom to your favourites


Navigate to the nearest possible bathroom immediately


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Introduction

Participants were introduced to the project
and usability testing process

Consent

Users were asked for their consent after providing
relevant information

Usability Testing

Participants were asked to complete tasks using the
prototype while thinking aloud

Interview

Participants were asked a series of questions after
completion of tasks

Reflecting Back

Prototype Testing

Email:
Social:

zubairsamann@gmail.com

Don't be shy, get in touch!